View Full Forums : BP Fails at Photoshop


Panamah
07-20-2010, 11:18 PM
http://www.americablog.com/2010/07/bp-photoshops-fake-photo-of-command.html
http://3.bp.blogspot.com/_1xQeOPE9ePU/TETXPdezUhI/AAAAAAAAFC0/J-l6tTTzDgg/s400/bpphotoshop2.jpg
It shows a command center, which they've faked up somehow.

Tudamorf
07-22-2010, 02:15 PM
It shows a command center, which they've faked up somehow.
Every photographer today uses Photoshop, whether to do simple things like adjusting levels and cleaning up the image or replacing backgrounds, people, or items.

Sometimes they get into trouble for it -- for example, a year ago on one of its web sites Microsoft took out that black guy (one is always there for political correctness purposes) and replaced him with a white guy for their site in Poland, where they apparently don't care about political correctness.

But since virtually all marketing photographs are "faked" it's not surprising that BP would do it too.

The funny thing is that they hired such an amateur, since the average 12 year old kid playing on his computer can do a better job. Seriously, just click the wand tool and you'll get a better selection automatically.

Panamah
07-22-2010, 08:50 PM
Apparently took BP those pictures of the command center were taken in 2001, if you read the article. They photo-shopped in the pictures of the oil spill.

Tudamorf
07-22-2010, 09:13 PM
Apparently took BP those pictures of the command center were taken in 2001, if you read the article. They photo-shopped in the pictures of the oil spill.I realize that.

I'm just telling you, this is common practice in marketing.

The stuff you see in the picture is rarely the same stuff that's on the raw camera data. The stuff you see pictured may even be something else designed to look like what's pictured (food ads are a great example).

This is even becoming alarmingly common in news media, where at least they pretend to tell the truth. Remember those pictures where they added the extra missiles, or smoke, or whatever it was?

Panamah
07-22-2010, 11:27 PM
I guess I don't like calling news "marketing".

Fyyr
07-23-2010, 09:07 AM
When was it news?

It was from/on the BP website.